[BDO INFOGRAPHIC] PERSPECTIVE IN TECHNOLOGY
October 2017
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Despite a dip in deal volume last year, AdTech companies are feeling optimistic. Global spending on digital advertising is predicted to reach approximately $229 billion by the end of 2017, according to Statista, creating a robust market for the sector. Meanwhile, increased private equity interest in AdTech in the first half of this year brings hope that available funding will grow in the future.